Internet of Things opens a scenario in which, things, animals or people are equipped with unique identifiers and with the possibility to transmit data on a network without requiring any human-human or human-computer interaction.
This hyper-connected world, made of “smart things” inside locations and homes, where objects are able to interact with each other and with “human” users, is something that is spreading, in our way of life, not just with paradigm, but with, out and out, steady and highlight solutions.
Today, the IoT represents for professionals and start-uppers in the Web industry, a new great business opportunity and an emerging market. One of nowadays challenge is to try to give boundaries to a market with growth expectations , trying to share out within it, potential application scopes and to identify new digital supply chains.
The aim of IoX, new conference area of M2M Forum, is to create an echo-system and a bridge between members of these new supply chains, starting from “legacy” world of Electronics and Industrial Automation to new professionals in emerging Web 2.0, Makers and Crowdesign, passing through Information Technology and Telco.
In particular IoX will considered the relation, mainly Italian, between Smart Things, the UX user experience and the Design (interactive too) according with the idea that “the intelligent object needs to be nice and usable and vice versa.”
This focusing is well integrated with Italian high quality hand-craft tradition and culture that nowadays finds its “smart” evolution in the Fab Labs phenomenon’s birth.
IO1 | IO1 – IoT: a development tool for digital economy in Italy | |
Tuesday, April 28, Room Asia B, h. 2.30 pm – 4.50 pm | ||
The IoT is definitely a tool for digital development in Italy but in particular it can be a support to the notion of “Made in Italy”. Technological and business opportunities will be presented as well as related problems, including a serious lack of professionals with the required new skills. | ||
CHAIRMAN: Luca Lepore, Representative for European E-skills for Jobs Steering Committee, ANITEC - Corporate Affairs CSR Manager, Cisco Systems Italy | ||
2:30 pm – Opening remarks | ||
How to thrive in Internet of Everything economy | ||
Luca Lepore, Representative for European E-skills for Jobs Steering Committee, ANITEC - Corporate Affairs CSR Manager, Cisco Systems Italy | ||
2:50 pm | ||
Reviving the made in Italy with winning solutions in the Cyber-Physical revolution | ||
Marco Zampolli, Product Sales Manager e Smart Manufacturing Business Development Manager Europe, Advantech | ||
3:10 pm | ||
Digital workers in the IoT Era | ||
Mario Polosa, Marketing Manager Business Unit M2M & IoT Services, Telecom Italia Digital Solutions | ||
3:30 pm | ||
Internet of Things and legal issues | ||
Nicola Fabiano, Lawyer, Privacy Professional and ICT legal advisor, Studio Legale Fabiano | ||
3:50 pm | ||
Casa Jasmina: the open-source connected apartment by Arduino | ||
Lorenzo Romagnoli, Interaction Designer, Arduino | ||
4:10 pm | ||
Yucca the Piedmont SmartData Platform | ||
Fabrizio Barbero, Director of Platform and Integration Division, CSI-Piemonte | ||
4:30 pm | ||
The Role of IoT Platforms in Smart City Projects | ||
Saverio Romeo, Principal Analyst, Beecham Research | ||
4:50 pm – Closing remarks |
IO2 | IO2 – IoT for Digital Marketing: how to match Smart Things, Smart Tag, Web and Social for the best UX |
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Tuesday, April 28, Room Africa, h. 2.00 pm – 3.30 pm | ||
Many analysts predict that the next area for the development of digital marketing will be the Internet of Things. In the near future, the Web, Social Networks, Smart Things, etc. will be integrated to create, at the point of sale but also in the street, new moments of contact with customers based on a more interactive and engaging User Experience. | ||
CHAIRMAN: Edoardo Colombo, Innovation and Digital Tourism Expert | ||
2:00 pm – Opening remarks | ||
2:10 pm | ||
IOT Marketing: making brands’ physical touch points memorable for the consumers | ||
Massimo Cortinovis, Founder & CEO, Stylum | ||
2:30 pm | ||
RFID, NFC & BLE in the “IoT context”: the sparks of the data chain | ||
Paola Visentin, Marketing & Communication Manager, RFID Global | ||
2:50 pm | ||
Internet of Things: Business Design Approach Experiences | ||
Maurizio Mesenzani, Partner, BS Design | ||
Silvia Minenti, Designer, BS Design* | ||
3:10 pm | ||
Semantic technology applied to OSINT activities | ||
Matteo Grella, Head of Data Scientists, Damantic | ||
3:30 pm – Closing remarks |
IO3 | IO3 – HW / SW technologies, products and platforms to build quickly “market ready” IoT solutions. (in collaborazione con la rivista Firmware) |
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Tuesday,ì April 28, Room Asia D, h. 11.40 am – 1.10 pm | ||
The IoT is becoming the new area of development for many Web 1.0 and 2.0 professionals, but building a “market ready” solution is not simple. This session shows how to move from the idea to the realisation of a ready-made IoT solution, addressing a complex route that requires knowledge of hardware and software integration. | ||
CHAIRMAN: Roberto Armani, Editor-in-Chief, Inware Edizioni | ||
11:40 am – Opening remarks | ||
11:50 am | ||
Antennas – The key for success in your IoT / M2M application | ||
Harald Naumann, Sales Director, Tekmodul | ||
12:10 am | ||
How to Expand the IoT value chain with human interaction | ||
Cosimo Palmisano, VP of Product, Decisyon | ||
12:30 am | ||
MIOT: a software and hardware platform for the industrial and retail applications of the Internet of Energy | ||
Giulia Baccarin, CEO, Mipu Social Good Accelerator | ||
12:50 am | ||
Space Bunny. The IoT marketplace for your data | ||
Andrea Mazzini, Cofounder and developer, Fancy Pixel | ||
1:10 am – Closing remarks |
M2M Forum will be held in co-location with M2M + Symposium.
High level conferences examining important international case histories are the main features of the event.
The specific purpose of the initiative is to explore the new horizons of the M2M world and the latest applications of this technology.